Optimization Tips

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"For your published site(s), what is your top priority for 2007?

Answer Response (%)
Increase advertising displayed on your site 4
Increase site traffic 59
Add/expand social media tools 3
Increase focus on content1 4.5
Increase frequency of publishing1
Increase focus on analytics and optimization 3
Create new sites 10
Keep it the same 0.5
Decrease time investment 2
Other 3

Total100%


Almost 60 percent of you told us that you were focused on driving traffic. But you also had other ideas that you told us about including:

“Increase revenue from advertising.”
“Diversify.”
“Re-design.”

“Create more relative content with better targeted advertising and increase site traffic.”
Largely, most of you want to expand your operations, some through increased visitor traffic, others through expanded content or new sites. Both methods could provide additional opportunities to display contextual advertising."